RealtyXCEO and co-founder of Arkos Labs

Pablo Ferrone

Developments you can walk through and sell before the first brick.

Watch it get built Write to Pablo
Company
Arkos Labs
Product
RealtyX
Projects
Spain
Still from a RealtyX 3D walkthrough of a home
Watch it get built
The tower at sunset, its glass facade complete RealtyX render of Edificio Tikal

RealtyX in four sheets

From blueprint to reality

Sheet 01

The blueprint

It all starts as blue lines on paper. Today, that is all a buyer gets to see.

Sheet 02

The structure

Columns and slabs, floor by floor. The building takes shape from the architect’s drawings.

Sheet 03

Glass and materials

Light comes in. The facade, the finishes and the surroundings appear at real scale.

Sheet 04

Reality

The RealtyX render. What the buyer sees, and chooses, before it exists.

The product

RealtyX sells the building before it goes up.

Off-plan property is sold on imagination. That slows the decision down and leaves out the buyer who lives far away. RealtyX turns the plans into a digital twin you can walk through.

  1. Sell before you build

    Cinematic renders, 360 tours and real-scale VR, made straight from the plans.

  2. Close remotely

    The sales rep steps into the experience and shares it live over Zoom. The buyer does not need to travel.

  3. Fewer buyer doubts

    Floors, walls and surfaces change on the spot. Two finishes, side by side. Every client leaves having seen their own home.

Three levels

  1. Render of the living room and kitchen of a Dos Valles II villa

    1Render to show

  2. Render of a Dos Valles I home

    2Walkthrough to explore

  3. Render of the El Cierro I living room

    3Virtual reality to decide

Try it

Drag the line.

On one side, the drawing. On the other, the finished home at El Cierro I.

Blue line drawing of the El Cierro I living room Render of the El Cierro I living room
Recreation of a contemporary penthouse at sunset, with the living room open to the city
Recreation Keep scrolling

Real projects

Four developments, already in RealtyX.

All four are in Spain, date from 2025 and are still at concept stage.

RealtyX render of the project Edificio Tikal

The company

Arkos Labs. From idea to digital product in three months.

A digital product boutique: UX/UI design and full-stack engineering. RealtyX and VaultBridge are its own products.

  1. 3 daysDiscovery: strategy and first design.
  2. 3 weeksA working prototype.
  3. 3 monthsProduct in production, with cloud and support.

Software built by Arkos Labs

VaultBridge

API security in the browser: it encrypts data before it leaves, against token leaks and replays.

Visit arkoslabs.io
PF

About Pablo

Entrepreneur and investor, running Arkos Labs.

Pablo Ferrone is CEO and co-founder of Arkos Labs, the tech boutique behind RealtyX.

Arkos Labs has a presence in Argentina, Andorra, Spain and Dubai.

Role
CEO and co-founder of Arkos Labs
Product
RealtyX, digital twins for developments
Developments on RealtyX
Edificio Tikal, Dos Valles I and II, El Cierro I

End-to-end support from idea to growth, built on transparency, commitment and a truly involved team.

The Arkos Labs promise

Questions

What developers ask.

Do I need special hardware?

No. It works with VR headsets, in the browser and on a phone.

How long does an experience take?

Between four and eight weeks per experience, starting from the plans.

How fast do you reply?

Within 24 hours.

Who is RealtyX for?

Developers and brokers, investors, designers and referral partners.

Contact

Got an off-plan development?

Write to Pablo and tell him what you want to show.

Purpose

Your details are only used to reply to you.

Message sent

Thanks, Pablo will reply within 24 hours.